Puma

Puma is a globally recognized sportswear and lifestyle brand known for its bold designs, athletic innovation, and strong ties to both sport and street culture. Founded in 1948 by Rudolf Dassler—the brother of Adidas founder Adi Dassler—Puma has carved out its own identity in the world of footwear, apparel, and accessories.

The brand is especially respected in the realms of soccer, running, motorsport, and lifestyle fashion. Iconic products like the Puma Suede, RS-X, Future Rider, and Clyde have become staples in both athletic and casual wardrobes. Puma has also gained attention through high-profile collaborations with celebrities and designers, including Rihanna (FENTY), A$AP Rocky, and Ami Paris, blending sport and fashion with cultural relevance.

In addition to style and performance, Puma emphasizes sustainability and innovation, incorporating eco-friendly materials and practices into its product development. Whether on the track, in the streets, or on the runway, Puma continues to push the boundaries of design and athletic lifestyle, making it a strong and unique force in the global sportswear industry.